Unikrn Partners with MGM Resorts International to Host Esports Tournaments in LEVEL UP at MGM Grand Las Vegas
Esports Gambling is coming soon to a casino near you (if you live in Las Vegas).
Earlier this month, Unikrn Inc, an esports betting company based in Las Vegas, announed a partnership with MGM Resorts International to host esports events inside the MGM Grand Hotel & Casino. Starting in 2018, Unikrn will host tournaments on Fridays and Saturdays from 4 p.m. to 10 p.m. at LEVEL UP, a new entertainment complex inside the MGM.
“There’s never been a partnership quite like this fusion, and we’re pumped to be in the center of it,” said Rahul Sood, CEO Unikrn. “Traditional entertainment destinations have a lot of room to grow in appealing to esports and gaming fans, and MGM Resorts International is leading the way, with Unikrn, by bringing regular esports tournaments to LEVEL UP — this is thrilling.”
Sood noted that “although we’ve worked with casinos to bring in esports and gaming communities before, this outshines everything else. The Las Vegas Strip attracts millions of visitors from all over the world, and Unikrn will be hosting esports tournaments in one of its traffic centers.”
Lovell Walker, executive director of interactive gaming development for MGM Resorts International, said, “LEVEL UP was designed to attract both the next generation of players and current players seeking innovation, making this partnership with Unikrn a great fit within the space. With our commitment to the future of esports and increased focus on enhancing our guests’ entertainment experience, we know Unikrn will be a tremendous partner.”
In 2015, Unikrn raised $10M in venture finance from investors such as Ashton Kutcher, Elisabeth Murdoch, Mark Cuban, Shari Redstone, Binary, Hyperspeed, Indicator Ventures, and Tabcorp.. Their UnikoinGold Crypto Token which was backed by Alphabit, Blockchain Capital, CoinCircle, ConsenSys, DCG, Pantera and many others recently broke records by surpassing $30,000,000 and became the largest token sale in video games and esports ever.